UnReal Estate Reviews: Pros, Cons, and Alternatives (2024)

✏️ Editor’s Note: Realtor Associations, agents, and MLS’ have started implementing changes related to the NAR’s $418 million settlement. While home-sellers will likely save thousands in commission, compliance and litigation risks have significantly increased for sellers throughout the nation. Learn how NAR’s settlement affects home sellers.

UnReal Estate is a For Sale By Owner service provider. They offer flat fee packages to list a property on the MLS. The company claims to help you save up to 50% in the agent’s commission.

UnReal Estate offers four packages, including one with no listing fee. Other plans of UnReal Estate are also priced competitively with the industry standards. However, only their premium package provides the most comprehensive services.

Moreover, the company also has some room for improvement in their tech. They lack standard features like a platform to track and manage listing or compare and request the best offer. The competitors of UnReal Estate offer these features on their dashboards.

✍️ Editor’s Take: For most home sellers, we recommend Houzeo over UnReal Estate. Houzeo offers comprehensive FSBO packages and stellar tech. Compare UnReal Estate vs. Houzeo.

Is UnReal Estate Legit?

Yes, UnReal Estate is a legitimate company that offers nationwide services. The company was formerly known as USRealty.UnReal Estate is licensed in 33 states and DC under names, Unreal Estate LLC, Unreal Estate Inc., and Unreal Estate Brokerage LLC.

To extend services to the remaining 17 states, UnReal Estate collaborates with third-party brokers. While this ensures nationwide coverage, it can affect service consistency, as you won’t choose the broker managing licensing in those states.

UnReal Estate has fairly positive reviews on credible websites. Most UnReal Estate reviews praise the company’s affordable packages. However, some UnReal Estate complaints mention inconsistent experiences with their customer support.

UnReal Estate Listing Process

UnReal Estate is an online platform for homeowners to sell their properties FSBO. The home-selling process with the company works as follows:

• Create Your Account: Select the state and package of your interest from UnReal Estate’s website. Sign up by providing some basic details.
• Provide Listing Details: Once you sign up, you will get a dashboard where you have to set your price and the buyer’s agent commission. You’ll also need to submit information about your house. This could potentially take up to an hour.
• Add Photos: Add the photos of your home. UnReal Estate doesn’t specify any size requirements, making it easy to upload photos.
• Make the Payment: Pay for the package to proceed with the MLS listing.

After that, your information will be submitted to MLS to make the listing live. If you are selling in a state where UnReal Estate collaborates with a third-party broker, your information will be forwarded to them.

UnReal Estate Coverage

UnReal Estate serves home sellers is 33 states and Washington DC. In the remaining 17 states, UnReal Estate is not licensed. They provide real estate brokerage services through their network of brokers.

States Where They Collaborate With Third-Party Brokers

Alaska	Hawaii
Idaho	Iowa
Kentucky	Maine
Minnesota	Mississippi
Montana	New Hampshire
North Dakota	Oregon
South Dakota	Utah
Vermont	Wisconsin
Wyoming

UnReal Estate Pricing

» Jump to: Starter | Basic | Deluxe | Premium | Concierge Package

UnReal Estate offers 4 packages for FSBO sellers. Although priced competitively, the incremental benefits across packages may not be substantial. The primary advantage of opting for premium packages is the increased number of photos or listing changes allowed on the MLS.

UnReal Estate allows sellers to set their preferred buyer agent’s commission. Nonetheless, sellers are encouraged to set a competitive commission, given that the company levies a 0.5% charge from the buyer agent.

Starter – $0

👉 Our Take: This package is free for home sellers. You only pay a buyer agent commission at closing. However, it offers only basic services, such as the ability to upload only 5 photos on the MLS.

Basic – $99

👉 Our Take: This plan is affordable. However, you only get marginal benefits from the Starter Plan. Some competitors of UnReal Estate offer better services for a similar price.

Deluxe – $199

👉 Our Take: The only significant improvement this plan offers is the ability to upload 25 photos. However, we would like to see better features like unlimited free listing changes for this price.

Premium – $299

👉 Our Take: This is UnReal Estate’s most comprehensive package. However, your per-dollar value is less as you lack an optimal digital experience. Their process lacks automation which can make your home selling process tedious.

Concierge Package – $599

UnReal Estate does not mention anything about this package on their website. As per their FAQs, the Concierge service helps you create a tailored marketing plan and offer some more benefits.

However, this package increases the cost significantly. If you use this package, your total payable amount will go up to $898.

» What’s My Home’s Value: You can know your home’s market value with Houzeo’s free Home Worth Estimator. It helps you estimate the amount you will get upon sale.

UnReal Estate Reviews

UnReal Estate has a rating of 4.6 stars on Google based on 96 reviews. Moreover, as USRealty, they have a customer rating of 4.2 stars (from 139 reviews) on Trustpilot.

UnReal Estate Reviews: Praises

✅ Kyra was satisfied with the quick turnaround of the MLS listing through UnReal Estate. She noted a significant increase in showings.

✅ Sanjay had a great experience with UnReal Estate. He appreciated the simplified listing process for their first-time FSBO sellers.

UnReal Estate Reviews: Complaints

❌ Rachel expressed her disappointment with UnReal Estate’s customer service. She felt that the services were not up to her standards. She reported that the agents of UnReal Estate were impolite and unprofessional.

❌ Russell was charged $35 for the free plan. She highlighted the sluggishness of UnReal Estate and their lack of concern for customer satisfaction.

UnReal Estate Pros & Cons 

Let’s see the pros and cons of UnReal Estate:

👍 Pros

• Competitive Charges: UnReal Estate offers plans that are priced below the average industry standard of $200 to $400.
• Savings on Commission: With UnReal Estate, you don’t have to pay a listing agent fee. This will save you about 50%of the total agent commissions.
• Nationwide Coverage: UnReal Estate offers MLS services in 33 states + Washington DC. However, they provide the MLS listings through their network brokers in the remaining 17 states. 

👎 Cons

• Inconsistent Services: UnReal Estate collaborates with brokers to offer services in 17 states. Since you are deleting with different brokers, this could lead to inconsistent services.
• Unresponsive Staff: As per multiple UnReal Estate reviews, it’s hard to reach out to their representatives.
• Sub-par Technology: The website of UnReal Estate has ample room for improvements in terms of user-friendliness. They could also enhance their services by incorporating features to manage listing and showings.
• Lack of Details: Apart from their FFM packages, the company also offers a concierge service. However, the details are not disclosed on their website.

Who are UnReal Estate Competitors?

» Jump to: UnReal Estate vs. Houzeo | UnReal Estate vs. ForSaleByOwner.com | UnReal Estate vs. Beycome

If UnReal Estate’s basic services didn’t excite you, here is an alternative you can consider:

1. UnReal Estate vs. Houzeo

UnReal Estate and Houzeo both are FFM companies. While the packages of UnReal Estate are cheaper than Houzeo’s, the tech and service set Houzeo apart.

With Houzeo’s Gold Plan, you get better features. You can manage your listing, and get a virtual agent who helps you with pricing your property and reviewing contacts. Moreover, you also get concierge service, for which, UnReal Estate charges $599 extra.

2. UnReal Estate vs. ForSaleByOwner.com

While UnReal Estate concentrates on MLS listings, ForSaleByOwner.com specializes in off-market property sales. They allow you to list your property on their website. As Forsalebyowner.com is a free service, they offer additional exposure for your property.

We recommend not relying solely on ForSaleByOwner.com’s listings. You should also list your property on the MLS through any reputable Flat Fee MLS company to ensure exposure to a broader pool of potential buyers.

3. UnReal Estate vs. Beycome

UnReal Estate and Beycome both offer FFM services. While the price range of the packages offered is similar, Beycome offers more value to their customers.

Your per-dollar value with Beycome is much higher. Beycome’s $99 package includes essential features like disclosures and unlimited listing changes, while UnReal Estate’s similarly priced plan only offers 15 photo uploads and 2 listing changes.

Best Flat Fee Companies Near You

Are you still looking for more options? We’ve compiled a list of the best Flat Rate MLS Listing Services in each state. Click on your state to check them out!

Other Options You Should Consider

• Sell to an iBuyer: iBuyers purchase homes needing minimal repairs in as-is condition. They can be a great option if you want to sell your house fast.
• Sell to Cash Home Buyers: Individual cash home buyers make all-cash offers, usually within 24 to 48 hours. They also let you skip listing on the MLS.
• Sell For Sale By Owner: For Sale By Owner websites help you list and sell a house yourself, saving thousands in agent commissions. Many FSBO websites will also help you with the paperwork.

Should You Sell Your House with UnReal Estate?

UnReal Estate can help you save 2.5% to 3% on listing agents’ commissions. Their MLS listing plans are priced competitively. But as you lack a good digital experience, your overall journey can be tiresome with them.

Selling a house FSBO can be time-consuming if you don’t leverage technology. Good tools can help you streamline communication with buyers and help you manage showings and offers effectively. This is where Houzeo stands out as a Flat Fee MLS listing service provider.

We recommend Houzeo to most home sellers. With Houzeo, you can track your listing progress and manage offers. You can also utilize the seller’s dashboard to reschedule home tours or send showing instructions.

» Read Houzeo Pros and Cons: Here’s why home sellers have rated Houzeo 4.9 stars out of 5.

 

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