✏️ Editor’s Note: Realtor Associations, agents, and MLS’ have started implementing changes related to the NAR’s $418 million settlement. While home-sellers will likely save thousands in commission, compliance and litigation risks have significantly increased for sellers throughout the nation. Learn how NAR’s settlement affects home sellers.
89% of buyers used real estate agents or brokers to buy homes. Additionally, 85% of sellers believe agents can secure a higher sale price for their homes. This highlights the value of professional help, but these services come with a steep cost.
Real estate companies charge a 5-6% commission on the sale price, which can amount to $24,000 for a $400,000 home. With such hefty fees, these companies must provide value that justifies the cost.
People rely on real estate companies for their market knowledge, negotiation skills, and ability to handle complex paperwork. Whether you’re considering a full-service brokerage or a tech-driven platform, here are our top picks in the Beaver State.
Top 6 Oregon Real Estate Companies:
-
For Home Sellers
- Houzeo: Best Technology
- Pacific Properties: Expert Assistance
- Cascade Sotheby’s International Realty: Best for Marketing Properties
-
For Home Buyers
- Coldwell Banker Realty: Best for Local Market
- Zillow: Best for Commercial Properties
- Berkshire Hathaway HomeServices: Best for First Time Buyers
3 Best Real Estate Companies for Home Sellers in Oregon
Here are the top 3 real estate companies in Oregon that help sellers maximize their savings.
1. Houzeo
#1 Flat Fee MLS Service
Listing Fee: $3994.9/5
Houzeo is a high-tech platform with easy listing, fast changes, and online showings and offers.
You can choose from 4 Flat Fee MLS packages:
- Bronze Package – $399+$350 at Close: This package offers a Houzeo listing only for 6 months with 24 photos.
- Silver Package – $399+0.5% at Close: This offers maximum photo upload and provides you with seller disclosures.
- Gold Package—$429+0.5 % at Close: This is Houzeo’s signature MLS package and includes all the technology Houzeo is known for, such as Houzeo Showings, Houzeo Offers, and DigiTransact.
- Platinum Package – $449+1% at Close: It includes the assistance of a licensed broker to help you with negotiations, seller disclosures, and closing.
👉 Our Take: We recommend the GOLD plan. You’ll have access to Houzeo tech, making managing showings and offer negotiations easy! Before you list, confirm all prices on your particular state’s pricing page.
» Houzeo Reviews: Find out why 10,000+ Americans love Houzeo.
Houzeo is America’s #1 Flat Fee MLS service because of 5 reasons:
- Max Exposure: Houzeo’s listing packages get your home on Zillow, Trulia, Realtor.com, Redfin, and 100s of other real estate websites.
- 5-star Customer Service: Houzeo has a fully staffed customer service desk available 6 days a week. Chats and emails are open 7 days a week.
- 100% Online: Houzeo is a high-tech platform with easy listing, fast changes, online showings, and online offers. Its powerful house search app makes your home visible to potential buyers on the go.
- No Hidden Fees: All fees are disclosed upfront, so there are no Houzeo hidden fees. You get to bypass the traditional listing agent commission.
- Free Home Value Estimator: Now, you can get a free home value estimate within 30 seconds. It helps you set a listing price.
There are no dealbreakers with Houzeo.
» Is Houzeo Legit? Houzeo addresses all Houzeo complaints from home sellers.
Houzeo is rated 4.9 out of 5 stars by thousands of home sellers on Google & Trustpilot.
» Houzeo Reviews: Houzeo is rated “Excellent“ by 10,020+ home sellers.
Houzeo is Oregon’s #1 real estate company. It offers maximum savings, excellent customer support, and advanced technology.
Houzeo also provides affordable listing packages to Oregon home sellers. You can list on MLS through Houzeo and save thousands in commissions while reaching a wide buyer audience.
2. Pacific Properties
Local Coverage
3% - 6% Commissions4.3/5
Pacific Properties is a family-owned real estate business based in Oregon. Their website is easy to navigate and updated by Realtor®’s database every 15 minutes.
- Pricing is not disclosed on the website.
👉 Our Take: Pacific Properties is a good option for sellers looking for an Oregon-based real estate company. They assist home sellers from start to close.
Here are some features of Pacific Properties:
- Agent Network: Pacific Properties agents are well-connected and have a vast network of sellers and buyers.
- Pricing Your Property: They conduct a Comparative Market Analysis (CMA) to ascertain a competitive price for your property.
- Paperwork Assistance: They assist you with paperwork which includes listing agreements, disclosures, home inspections, and more.
- Preparing Your Home: Pacific Properties will provide you with useful tips to make your home appealing and attractive. They assist you in home staging and discuss any repairs that may be required.
- Negotiation Specialists: The agents are experienced in negotiations and strive to get you the best deal.
One of the drawbacks of Pacific Properties is
- Mobile App: Pacific Properties does not provide any mobile application service to its customers.
Pacific Properties has a 4.3 out of 5 stars rating on Google reviews.
Pacific Properties is a long-standing, family-owned real estate agency deeply rooted in Coos County. Additionaly, they have extensive local knowledge and provide personalized service.
Moreover, it assists home sellers in negotiations, paperwork, property valuation, home staging, pricing of the home, and more.
3. Cascade Sotheby’s International Realty
Second best
3% - 6% Commissions3.7/5
Cascade Sotheby’s International Realty is a well-known firm located in Oregon. Their website is updated regularly. However, they have not disclosed their pricing information on their website.
👉 Our Take: Cascade Sotheby’s International Realty is a good option for sellers looking for an Oregon-based real estate company. They assist home sellers from start to close.
Here are some features of Cascade Sotheby’s International Realty:
- Marketing Techniques: The company is known for its world-class marketing through brochures, email marketing, and social media posts.
- Good Customer Reviews: The company provides great assistance to its customers when selling a house.
We did not find any deal breakers for Cascade Sotheby’s International Realty.
Cascade Sotheby’s International Realty is rated 3.7 out of 5 stars on Yelp.
Cascade Sotheby’s International Realty is a well-established real estate agency with a strong presence in Oregon and Southwest Washington. Backed by the global Sotheby’s International Realty brand, they offer a wide range of real estate services. The company boasts a large network of nearly 400 brokers spread across 17 offices.
However, while the agency specializes in luxury properties and leverages the prestige of the Sotheby’s brand.
3 Best Real Estate Companies for Home Buyers in Oregon
Here are the top home-buying companies in Oregon to help you find your dream home.
1. Coldwell Banker Realty
MOST SUCCESSFUL INVESTORS
Based in New Jersey4.9/5
Coldwell Banker Real Estate LLC is an American full-service real estate brokerage.
- No Service Fee: As a buyer, you do not have to pay any fee to avail services of Coldwell Banker.
👉 Our Take: Coldwell Banker is great for buyers because of its long-standing experience and wide property selection. It is especially helpful for those looking to invest in popular areas or unique properties.
Key features of Coldwell Banker include:
- Experts in Negotiations: Coldwell Banker’s agents are skilled and have considerable experience in negotiating the best deal for you.
- Lender Assistance: It helps you to find a lender for pre-qualification according to your affordability.
- Home Search: With MLS and other tools, agents find your ideal home based on your preferences and budget.
- Finance Assistance: It helps with down payments, mortgage prequalification, and getting your finances ready to buy a house.
- Strong Agent Network: Your agent can find many property options for you as they have good connections with other real estate agents.
Red flags of Coldwell Banker include:
- Less Flexibility in Negotiation: The company’s established policies might offer less flexibility in negotiating commission rates.
- Inconsistent Agent Quality: While many agents are experienced, the quality of service can vary depending on the specific agent assigned.
- Lapses in Transactions: Customer complaints include delays in transactions and unresponsive agents.
Coldwell Banker is rated 4.9 out of 5 stars from 200+ reviews on Trustpilot
Coldwell Banker is based in New Jersey and has been a trusted name in real estate for more than a century. It offers services for various property types, from residential homes to investment properties.
Coldwell Banker offers market analysis tools to help clients make informed decisions. It also provides virtual tours and detailed online listings. However, their extensive network can sometimes lead to less personalized service.
2. Zillow
User Friendly App
Largest Marketplace2.5/5
Zillow is one of the largest real estate marketplaces in the United States and has more than 40 million unique users every month.
- Buyers’ Agency Agreement: Typically, the buyer’s agent is paid by the seller from the proceeds of the sale transaction. However, if the seller does not pay the buyer’s agent then the buyer is responsible to pay the agent in accordance with the buyers’ agency agreement.
👉 Our Take: Despite Zillow garnering a name for being one of the largest real estate websites, we suggest you tread carefully after conducting the necessary due diligence.
Here are some advantages of choosing Zillow:
- Biggest Database: It has 135 million homes in its database. That makes Zillow the best website to start your home search on.
- Advanced Search: Its ‘Save Search’ feature stores your data from the search criteria. It provides more than 20 filters to narrow down an ideal property for you.
- Paperwork Assistance: Zillow agents can help you with all the paperwork involved in home buying process.
- Negotiation Specialists: It’s agents have expansive market knowledge and will negotiate the best deal for you.
- Financial Resources: Zillow’s certified loan officers can help buyers pre-qualify for a home loan. In addition, Zillow provides buyers with tools such as a mortgage calculator, affordability calculator, and refinance calculator.
Zillow has some major drawbacks that a user should be aware of.
- Poor Customer Reviews: Poor customer reviews and record-breaking debacles, as seen on Trustpilot.
- Incorrect Information: Customers looking to buy a house have complained about inaccurate and misleading information about properties listed on Zillow.
Zillow has a rating of 2.5 out of 5 stars on Sitejabber.
Zillow was founded in 2006 and is headquartered in Seattle, WA. It is one of the most popular real estate websites in America. The company extracts data from top MLS platforms, allowing buyers to view listings directly.
Additionally, Zillow’s user-friendly interface makes home searches convenient and extensive. It also offers a Zestimate home valuation tool, which provides estimated property values based on market data.
3. Berkshire Hathaway HomeServices
💫 Luxury Listings
Based in Minneapolis, MN2.5/5
Berkshire Hathaway HomeServices is a real estate brokerage franchise in the US. Headquartered in Minneapolis with over 44,000 real estate agents and 900 offices, BHHS makes over $136 billion annually in residential real estate transactions.
- No Service Fee: As a buyer, you can register with Berkshire Hathaway HomeServices for free of cost.
👉 Our Take: Berkshire Hathaway HomeServices provides its services to all kinds of home buyers whether you are a first-time home buyer or a luxury home buyer.
» Selling a House: Things you need to know!
Key highlights of BHHS include:
- Search Tool: BHHS provides you with a search tool so you can browse through a variety of homes available in the market.
- Assistance in Paperwork: The agents handle all paperwork for you in relation to buying a house.
- Market Knowledge: BHHS agents provide practical knowledge and guidance based on years of local market expertise. With in-depth property and community information, they help you finalize your dream home.
- Mortgage Calculator: They provide a mortgage calculator by which you can figure out the monthly payments of a home mortgage loan, based on your desired home’s sale price.
- Start to Close Assistance: BHHS agents are experienced in handling all phases of the purchase process, including home inspections.
Few red flags we found about Berkshire Hathaway include:
- Inconsistent Agent Quality: Since BHHS franchises are independently owned and operated, agent experience differs from one location to another.
- Poor Reviews: Customers have complained about delayed transactions and a lack of communication from the agent’s end.
Berkshire Hathaway has a rating of 2.5 out of 5 from 60+ reviews on Best Company.
Berkshire Hathaway HomeServices is headquartered in Minneapolis, MN. It is known for dealing with high-end luxury properties. It also provides buyers with access to property features, and amenities to help them choose the best home.
Moreover, their email updates keep you informed about new homes available. However, the high-quality service may come with a higher commission fee.
Best Real Estate Companies to Work for in Oregon
When you choose a real estate company to work for in Oregon, it’s important to consider how the commission is split. Most real estate agents get paid a commission which is then divided between the agent and the brokerage.
For example, if you sell a $300,000 home with a 6% commission split equally between buyer and seller agents, you’d get 3% or $9,000. With a 60/40 split, you’d receive $5,400 before taxes. Some brokerages now offer salaries and benefits, so it’s worth exploring various options.
Here’s a comparison of top real estate brokerages in Oregon:
| Brokerage | Commission Split | Best For |
| Keller Williams | 70/30 | Agents seeking higher commissions and more educational resources. |
| RE/MAX | 95/5, 80/20, 70/30, 60/40 (capping system) | Agents who want customized commission splits and desk fees. |
| Century 21 | 50/50, 70/30 + 8% franchise fee (capping system) | Agents who want brokerage brand recognition. |
| Coldwell Banker | 50/50, 60/40, 70/30 (capping system) | Agents who need marketing, lead generation, and other tools. |
| Compass | 50/50 | Agents who want access to a wide range of online resources and tools. |
What to Consider When Choosing a Real Estate Brokerage to Work For?
- Franchise vs. Independent Choices: Franchises like RE/MAX and Keller Williams offer a nationwide presence and provide more support and training. Independent real estate firms offer more freedom but may have fewer resources.
- Company Reputation: Research the brokerage’s market presence and reputation. A reputable company can help with lead generation.
- Support and Resources Offered: Some brokerages provide mentorship programs and free advertising, while others offer minimal support. You can also visit company events to get a feel for the work culture.
- Scope for Specialization: Consider the brokerage’s niche and how it aligns with your interests and local opportunities in Oregon’s real estate market.
How to Choose the Best Real Estate Company in Oregon?
You can choose the best real estate companies based on these factors:
For Sellers:
- Strong Technology: A company’s website should have robust technology that can make selling a house more efficient. Also, look for features like virtual tours, professional photos, and user-friendly interfaces.
- Responsive Customer Service: Having good customer service can help you with smooth real estate transactions. Find a company that aligns with your preferences and also has helpful customer service.
- Maximum Exposure: Find a company that will give maximum exposure to your property. This could also include an MLS listing, social media advertisement, and customizable yard signs.
For Buyers:
- Property Listings: Look for a company with access to many property listings on the MLS. This way, you’ll see all the listings in the area you like.
- Buyer-Friendly Tools: Look for a company with useful online tools. It will help you compare houses, learn about neighborhoods, and also figure out how much your mortgage payment could be.
- Experienced Agents: Seek a company with agents who have experience with buyers. They should be able to guide you through every step, from looking at houses to finally buying one.
Are Real Estate Companies in Oregon Worth It?
Yes! Real estate companies in Oregon are worth it. Top companies offer advanced technology, a large network of agents, and maximum savings. This is where Houzeo stands out as a smart choice for sellers in Oregon.
Houzeo offers a flat fee listing service that saves sellers thousands of dollars in commissions. With user-friendly tools, it is ideal for homeowners looking to sell their homes quickly.
Eager to Know How Houzeo Works?
We have got you covered. Check out how you can list your property on the MLS with Houzeo.
How to List on MLS With Houzeo?
5 Easy Steps to List with Oregon’s Best Real Estate Company
» Need More Clarity? Read these exclusive Houzeo reviews and learn why it is one of the best FSBO sites in America.
Frequently Asked Questions
What are the best real estate companies to sell your home with in Oregon?
Houzeo is the best real estate company for home sellers in Oregon. It offers sellers maximum savings, dedicated customer support and 100% online experience. Pacific Properties and Cascade Sotheby’s are some of the other options to sell your home.
» Best Real Estate Companies in Oregon: Find out the top companies in Oregon.
What are the best real estate companies for buyers in Oregon?
The best real estate companies for home buyers in Oregon are Coldwell Banker Realty, Zillow, and Berkshire Hathaway HomeServices. They offer buyers various services and tools such as property comparisons, virtual showings, and mortgage calculators.
What is the best luxury real estate company in Oregon?
Premier Sotheby’s International Realty is considered one of the best luxury real estate companies in Oregon. It offers services like home staging, high-resolution photography, drone footage and virtual tours.
How can I sell my property quickly in Oregon?
You should set a competitive price, enhance curb appeal, and highlight your home features effectively to sell your house fast in Oregon.
