From Sapphire Shores to Cherokee Park, home sellers saved up to $16,530 on an average $551,000 home with Flat Fee MLS Sarasota services. Instead of a 3% agent commission, you list your house on the local MLS for a flat fee, typically under $300.
But beware! Many Flat Fee MLS Sarasota services are infamous for hidden fees. These surprise fees will be disclosed to you only at the closing table. To save you from these undisclosed fees, we’ve spent hundreds of hours researching the best Flat Fee MLS Sarasota services.
Rankings: 5 Best Flat Fee MLS Sarasota Companies in 2025
| Flat Fee MLS Service | Price | 100% Online | Offer Management | Showing Management | 5-star Reviews | Mobile App |
|---|---|---|---|---|---|---|
| 1. Houzeo | $199 | ✅ | ✅ | ✅ | ✅ | ✅ |
| 2. List Now Realty | $400 | ❌ | ❌ | ✅ | ✅ | ❌ |
| 3. List With Freedom | $89 | ❌ | ❌ | ✅ | ❌ | ❌ |
| 4. Homecoin | $95 | ❌ | ❌ | ❌ | ❌ | ❌ |
| 5. Flat Fee MLS Realty | $299 | ❌ | ❌ | ✅ | ❌ | ❌ |
Reviews: 5 Best Flat Fee Listing Services in Sarasota
1. Houzeo
100% ONLINE
Listing Fee: $199Houzeo is a high-tech platform that streamlines listings, updates, and online showings/offers. Choose from 3 Flat Fee MLS packages to simplify your home sale.
- Silver Package – $199: You can upload 24 photos, and your listing term will be 6 months. You can also make unlimited changes to your listing.
- Gold Package – $249: You can post the maximum number of photos, avail licensed broker assistance, get access to seller disclosures, and a premium yard sign.
- Platinum Package – $299: You get virtual full assistance from a licensed broker and a 12-month listing term.
Houzeo is America’s #1 Flat Fee MLS service because of these reasons:
- Max Exposure: Your home listing is syndicated to popular real estate websites like Zillow, Trulia, Realtor.com, etc., increasing its visibility.
- 100% Online: You can list your home, manage offers, and close deals, all at your fingertips with a powerful mobile app.
- 5-star Customer Service: You have access to listing support and chat services 6 days a week.
- No Hidden Fees: What you see is what you pay. Houzeo mentions all of its fees upfront on its website.
There are no dealbreakers with Houzeo.
» Is Houzeo Legit? Houzeo addresses home seller’s concerns with efficiency.
Houzeo is rated an impressive 4.9 out of 5 stars by thousands of home sellers on Google and Trustpilot.
» Houzeo Reviews: Rated “Excellent” by 10,000+ happy home sellers.
👉 Our Take: We recommend Houzeo’s Gold plan for most home sellers. The Gold Plan gives you maximum exposure, highest savings, and access to Houzeo technology features. And a licensed broker will assist you with pricing your home, offer negotiations, inspection, and closing.
2. List Now Realty
UNLIMITED CHANGES
Listing Fee: $400List Now Realty offers two Flat Fee MLS packages for Florida home sellers:
- Flat Fee MLS Listing Package – $400: Your property is listed on the MLS until it’s sold. Also, you can post maximum photos allowed by the MLS and make unlimited changes to your listing.
- Full-Service Listing Package – $0: You get access to professional real estate photography. Also, you get assistance for negotiations and the listing process.
Here are some of the benefits that you get with List Now Realty:
- Local MLS Listing: With List Now Realty, your property gets listed on local Florida MLSs, increasing your property’s visibility to both local agents and buyers.
- Maximum Photos: You can upload the maximum number of photos allowed by the MLS. You can also access a professional real estate photographer.
- Free Listing Changes: You can make unlimited updates to your listing in both their packages.
- Buyer Leads Forwarding: All buyer leads are directly forwarded to you with no agent involvement. This allows you to connect directly with the buyers.
- No Cancellation Fee: List Now Realty charges no cancellation fees if you choose to cancel your Florida Flat Fee MLS listing.
In our research, we found some drawbacks of List With Freedom that could make your selling experience less satisfactory:
- Limited Coverage: List Now Realty provides its services only in 37 Florida counties. As a result, many sellers won’t be able to avail of their services.
- Non-Refundable Listing: You are eligible for only a 50% refund if you cancel before your property is listed on the MLS. Once your property is listed, you don’t get any refund.
- Lack of Marketing Tools: Yard signs and lock boxes are vital tools for attracting more offers. However, List Now Realty does not offer these tools in their basic package.
List Now Realty has 4.9 out of 5 stars from 35 reviews on Google.
» List Now Realty Reviews: Check our reviews to know if it’s a good choice for your Florida Flat Fee MLS listing.
👉 Our Take: We recommend List Now Realty for experienced sellers who are comfortable handling most aspects of the sale themselves. However, if you want full-service assistance, you’ll have to pay a hefty 4% at close – which means shedding thousands of dollars.
3. List With Freedom
COMPREHENSIVE PACKAGES
Listing Fee: $89List With Freedom is a popular Multiple Listing Service that offers 3 packages:
- Gold Package – $89: You can list your home for 6 months with 25 photos and unlimited changes. Online showing service, open house, a professional yard sign, and other services are available at additional charges.
- Platinum Package – $195: You get everything in the Gold plan, plus you can list your property for 6 months with the maximum number of photos.
- Platinum Plus Package – $395: This package provides a 12-month listing term with an online showing service, virtual tour, and other features. Add-on services cost extra.
Here are some advantages of choosing List With Freedom:
- Affordable Pricing: List With Freedom offers affordable listing packages starting at just $89.
- Unlimited Listing Changes: List With Freedom lets you make unlimited listing changes, regardless of the plan you choose.
- Nationwide Coverage: Their service is available in 45+ states across the U.S.
- Important Paperwork: The company provides necessary paperwork and seller disclosures for a smooth, compliant process.
- Direct Buyer Leads: Buyer inquiries are forwarded directly to you, ensuring you maintain full control over negotiations.
Some drawbacks of using List With Freedom include:
- Additional Fee at Close: List With Freedom charges a compliance fee of 0.25%–0.50% when your property sells. This may increase your overall costs.
- Extra Charges: Even with the Platinum Plus plan, you need to pay extra for features like open houses, contract prep, and offer review.
- Expensive Add-Ons: Add-ons like virtual tours, open houses, and offer reviews increase transaction costs. List With Freedom charges $49 for a yard sign, and you are responsible for installation costs.
- Limited Online Showing Service: List With Freedom does not provide online showing service in all the areas. Additionally, even if the service is included in your listing package, the company doesn’t provide a refund or credit if unavailable in your area.
List With Freedom has a 4.7 out of 5 stars rating from 700+ reviews on Google.
» List With Freedom Reviews: Should you opt to sell with them? Check out our review!
👉 Our Take: We don’t recommend List With Freedom for most home sellers. Their 0.25% – 0.50% compliance fee at closing can significantly increase your expenses. Instead, you must opt for a Flat Fee MLS service that discloses all its fees upfront so you don’t get any surprises later.
4. Homecoin
AFFORDABLE PACKAGE
Listing Fee: $95Homecoin offers a single Flat Fee MLS package:
- Listing Package – $95: You get a 12-month listing term with a free Homecoin sign.
Additional Services:
- Sign Post Rental: $99+ (price varies by area)
- Lockbox Rentals: $125 (price varies by MLS)
- Pro Photography: $182 (price varies by area)
- Seller Agent (varies): You can avail two packages for seller agent. Standard package costs $149/hr and the premium package costs $2,999.
Homecoin offers the following advantages to home sellers:
- Free Disclosures: You get all necessary state and federal seller disclosures.
- Covers 22 States: You can avail Homecoin services in 22 states across America. Some of the major states they cover are Florida, California, Texas, and Arizona.
In our research, we found some limitations of Homecoin, that could make your experience less satisfactory.
- Essentials Are Add-Ons: Homecoin will charge you extra for features like showing management with a lockbox.
- Key Features Are Not Available: You do not get home inspections and appraisals, which could make your home less appealing to agents and buyers.
Homecoin has 4.7 out of 5 stars from 120+ reviews on Yelp.
» Homecoin Reviews: Is the Flat Flat MLS company worth it? Read our blog to find out.
👉 Our Take: Homecoin offers only a single package for listing on the MLS. Although it costs less, if you want to opt for any additional service, you have to pay extra.
5. Flat Fee MLS Realty
AFFORDABLE PLANS
Listing Fee: $299Flat Fee MLS Realty offers 3 listing packages:
- Silver Package – $129: You get a 3-month listing term and can make 10 listing updates. You can upload up to 15 photos.
- Gold Package – $299: You can make unlimited updates to your listing. You get open house scheduling, comparative market analysis, and a digital flyer.
- Platinum Package – $599: You can add 25+ professional HD photos and get access to lockbox, and aerial drone photos.
🚩 $775 in Hidden Fees: Flat Fee MLS Realty charges $400 to buyer agents and an additional $375 to you, if you don’t use their recommended title agent. They do not disclose this fee upfront. It’s buried in their FAQs.
Listing with Flat Fee MLS Realty has some advantages:
- Local Exposure: Flat Fee MLS Realty gets your home on the local MLS which makes it visible to nearby buyers and agents.
- Seller Disclosure: Flat Fee MLS Realty provides you a seller disclosure form that reveals known property defects and important information about the property’s condition.
- Free Listing Cancellation: Flat Fee MLS Realty does not charge you for cancelling your listing. Also, you get a full refund before your home is listed on the MLS.
- Buyer Agent Commission: Flat Fee MLS Realty allows you to set the buyer agent commission which can be between 2% to 3% of home sale price.
In our research, we have found certain drawbacks of Flat Fee MLS Realty:
- Poor Customer Reviews: Some customers have complained about their agent collecting fee from the buyer’s agent commission and the seller.
- Limited Listing Updates: Flat Fee MLS Realty allows you to make just 10 listing updates in their basic plan. Services like Houzeo allow you to make unlimited listing changes irrespective of the plan you choose.
- Short Listing Term: With Flat Fee MLS Realty’s basic plan, you can list your home for only 3 months. For a longer listing term, you’ll need to choose an advanced package, which may increase your costs.
- Limited Marketing Tools: Flat Fee MLS Realty does not provide essential marketing tools such as a yard sign, which can limit your home’s visibility in the neighborhood.
Flat Fee MLS Realty has 4.3 out of 5 stars from 90+ total reviews on Google.
» Flat Fee MLS Realty Reviews: Check out our detailed review to know more about the company.
👉 Our Take: We do not recommend Flat Fee MLS Realty for most home sellers. For a similar price, services like Houzeo offer you better features, 5-star customer support, and licensed broker assistance.
🚩Beware: Various Sarasota Flat Fee MLS Companies Have High Hidden Fees
The biggest issue with Sarasota Flat Fee MLS services is the high hidden fees. For example, some companies offer a $99 MLS listing but charge an undisclosed extra fee of $300+ for add-ons like a yard sign or lockbox. These hidden fees make your home sale more expensive, which ruins your experience with all the nickel and diming!
How Does a Flat Fee Multiple Listing Service in Sarasota Work?
A Flat Fee MLS listing service allows you to list your home on the MLS for a fixed fee. However, only licensed agents have direct access to the MLS. They partner with agents, all you have to do is choose a plan that suits your needs. And voila! You save thousands.
With thousands of New Yorkers and New Jerseyans moving to Florida, your property will gain exposure to a larger pool of potential buyers. Once your property is listed on the Sarasota MLS, agents can view it and share it with interested buyers.
How Much Can You Save With a Flat Fee MLS Service in Sarasota?
In Sarasota’s affluent areas like The Meadows, Lakewood Ranch, and Siesta Key, the median home prices can be fairly high. Selling your home through a traditional agent could cost you tens of thousands of dollars in commission fees.
However, with top Florida Flat Fee MLS listing services like Houzeo, you can save up to $16,281 when selling a $551,000 home in Circus City. You can use these savings to put your kids through college, upgrade your kitchen, or enjoy a luxury cruise!
| Service Provider | MLS Listing Fee in Sarasota | Savings |
| Traditional Agent | 3% Commission – $16,530 | $0 |
| Houzeo | Fixed Fee – $249* | $16,281 |
How to List My Home on MLS in Sarasota via Houzeo?
Here’s how to list your house on Sarasota MLS in five steps:
- Create Your Account: Download the Houzeo Mobile App or go to Houzeo.com and click “Start Listing Now.” You’ll then have to provide basic information, like your name, contact details, etc., to set up your account.
- Add Property Details and Photos: Go to the Houzeo dashboard and click “Sell a Property.” Submit details about your home, such as the number of rooms and baths, square footage, etc. Also, upload high quality pictures and highlight what makes your Sarasota home special!
- Choose Your MLS Plan: Houzeo offers 3 flat fee packages. Once you select a plan, the necessary documents will be automatically assigned to you.
- Set Your Asking Price: Use online tools such as a home worth calculator to check the value of your home and set the asking price accordingly.
- Sign the Listing Agreement: Review and sign the listing agreement and complete the paperwork. If everything is in order, the real estate broker will make your listing live within 48 hours.
Pros and Cons of Listing With Sarasota Flat Fee MLS Services
Here are some pros and cons of listing your Sarasota home with Flat Fee MLS services:
✅ Pros
- Great Savings: With a Flat Fee MLS service, you pay a fixed fee, up to $300, typically. With a Sarasota Flat Rate MLS service, you can save up to $16,281 on an average $551,000 home.
- Max Exposure: Your home listing is shared with major Florida real estate websites like Zillow, Redfin, and Trulia. This makes your home visible to local and national buyer agents.
- Full Control: You can set your price, negotiate directly with buyers, and control the showing schedule with a Flat Fee Sarasota real estate broker.
❌ Cons
- Limited Support: When you choose pocket-friendly plans ranging from $75 to $99, you likely end up handling a lot of paperwork, pricing, and negotiation all by yourself.
- Add On Charges: Even some of the best Sarasota Flat Fee MLS listing services do not offer critical marketing tools like yard signs, open house schedulers, and pricing assistance in their basic packages. You will likely pay $500 to $1,000 more in add-ons.
- Hidden Fees: One of the biggest cons of working with Flat Fee Sarasota listing services is the hidden fee disclosed at the closing table. It’s so late you can’t even back out of the contract now!
- Time Commitment: Flat Fee MLS services offer virtual broker assistance mostly. You will have to dedicate significant time to market, list, and eventually sell your Sarasota home.
Mistakes to Avoid With a Sarasota Flat Fee MLS Service 🚫
To ensure a successful home sale in Sarasota, ensure that you do not:
- Overprice Your Property: An unrealistic listing price can drive away serious buyers and increase your home’s days on market. Use a home worth calculator to set an appropriate value for your house.
- Forget to Prepare Your Home: Most buyers aren’t interested in shabby homes needing repairs and maintenance. If you’re serious about selling, improve your curb appeal, declutter your home, and make minor fixes to attract offers.
- Neglect Marketing Efforts: MLS exposure is great, but it’s not enough in Sarasota’s competitive market. Use traditional marketing tactics like yard signs to attract drive-by traffic. Learning how to list a home for sale on Facebook Marketplace is another great way to increase your offers.
- Ignore Legal and Paperwork Requirements: FSBO paperwork is complex. But that’s not a good enough reason to overlook crucial documents like a Florida seller disclosure. Remember to consult with a real estate attorney to verify your contracts.
- Provide Incomplete or Inaccurate Listing Details: Falsifying your listing information is the fastest way to get sued in Sarasota. Not only do you risk the deal falling through, but the MLS will also penalize you with a hefty fine. Double-check your listing to avoid more expenses.
- Dismiss Buyer Inquiries and Offers: Serious buyers have many housing options to choose from in the current Florida real estate market. Respond promptly to all inquiries and offers to avoid losing out on a serious buyer.
- Choose the Wrong Flat Fee MLS Service: The wrong flat fee company will drown you in hidden fees, outdated tech, expensive add-ons, and poor customer support. Why throw away more than $500 for nothing when you can get superior service at just $199?
