From Park Shore to Port Royal, Naples home sellers saved up to $24,750 on an average $825,000 home with Flat Fee MLS Naples services. Instead of a 3% agent commission, you list your house on the local MLS for a flat fee, typically under $300.
But beware! Many Flat Fee MLS Naples services are infamous for hidden fees. These surprise fees will be disclosed to you only at the closing table. To save you from these undisclosed fees, we’ve spent hundreds of hours researching the best Flat Fee MLS Naples services.
Rankings: 5 Best Flat Fee MLS Naples Companies in 2025
| Flat Fee MLS Service | Price | 100% Online | Offer Management | Showing Management | 5-star Reviews | Mobile App |
|---|---|---|---|---|---|---|
| 1. Houzeo | $199 | ✅ | ✅ | ✅ | ✅ | ✅ |
| 2. Doug Addeo | $195 | ❌ | ✅ | ✅ | ❌ | ❌ |
| 3. List With Freedom | $89 | ❌ | ❌ | ✅ | ❌ | ❌ |
| 4. Homecoin | $95 | ❌ | ❌ | ❌ | ❌ | ❌ |
| 5. I Sold My House | $299 | ❌ | ❌ | ❌ | ❌ | ❌ |
Reviews: 5 Best Flat Fee Listing Services in Naples
1. Houzeo
100% ONLINE
Listing Fee: $199Houzeo is a high-tech platform that streamlines listings, updates, and online showings/offers. Choose from 3 Flat Fee MLS packages to simplify your home sale.
- Silver Package – $199: You can upload 24 photos, and your listing term will be 6 months. You can also make unlimited changes to your listing.
- Gold Package – $249: You can post the maximum number of photos, avail licensed broker assistance, get access to seller disclosures, and a premium yard sign.
- Platinum Package – $299: You get virtual full assistance from a licensed broker and a 12-month listing term.
Houzeo is America’s #1 Flat Fee MLS service because of these reasons:
- Max Exposure: Your home listing is syndicated to popular real estate websites like Zillow, Trulia, Realtor.com, etc., increasing its visibility.
- 100% Online: You can list your home, manage offers, and close deals, all at your fingertips with a powerful mobile app.
- 5-star Customer Service: You have access to listing support and chat services 6 days a week.
- No Hidden Fees: What you see is what you pay. Houzeo mentions all of its fees upfront on its website.
There are no dealbreakers with Houzeo.
» Is Houzeo Legit? Houzeo addresses home seller’s concerns with efficiency.
Houzeo is rated an impressive 4.9 out of 5 stars by thousands of home sellers on Google and Trustpilot.
» Houzeo Reviews: Rated “Excellent” by 10,000+ happy home sellers.
👉 Our Take: We recommend Houzeo’s Gold plan for most home sellers. The Gold Plan gives you maximum exposure, highest savings, and access to Houzeo technology features. And a licensed broker will assist you with pricing your home, offer negotiations, inspection, and closing.
2. Douglas Addeo
NO HIDDEN FEES
Listing Fee: $195Douglas Addeo offers 4 listing packages to home sellers:
- Basic Package – $195: You can upload up to 6 home pictures and your listing term will be 6 months.
- Basic Plus Package – $295: You can add up to 25 photos and you get a yard sign.
- Premium Package – $495: You can put 32 house photos and your listing term will be of 12 months.
- Full-Service Package – $895: Your listing term will be of 24 months and you get professionally clicked home pictures.
Douglas Addeo has some benefits for home sellers:
- Multiple Flat Fee Plans: You can choose from several packages tailored to your needs.
- Local Expertise: You get expert guidance and better deals with Douglas Addeo’s 20 years of real estate experience.
- Market Exposure: Your home listing is syndicated to MLS, Zillow, Trulia, and other popular websites for faster sales.
The following are the drawbacks of Douglas Addeo:
- Limited Coverage: Services are available only in Florida, making it unsuitable if you plan to relocate in future.
- Limited Online Presence: Some tasks like filling of forms have to be done manually.
Douglas Addeo has earned 5 out of 5 stars from 20 reviews.
» Douglas Addeo Reviews: An ideal choice for Florida home sellers to consider.
👉 Our Take: Douglas Addeo, a top Florida real estate broker with 28 years of experience, is an excellent choice for FSBO sellers. While his services have no major red flags, they are not fully online. Limited automation may delay the sale process.
3. List With Freedom
COMPREHENSIVE PACKAGES
Listing Fee: $89List With Freedom is a popular Multiple Listing Service that offers 3 packages:
- Gold Package – $89: You can list your home for 6 months with 25 photos and unlimited changes. Online showing service, open house, a professional yard sign, and other services are available at additional charges.
- Platinum Package – $195: You get everything in the Gold plan, plus you can list your property for 6 months with the maximum number of photos.
- Platinum Plus Package – $395: This package provides a 12-month listing term with an online showing service, virtual tour, and other features. Add-on services cost extra.
Here are some advantages of choosing List With Freedom:
- Affordable Pricing: List With Freedom offers affordable listing packages starting at just $89.
- Unlimited Listing Changes: List With Freedom lets you make unlimited listing changes, regardless of the plan you choose.
- Nationwide Coverage: Their service is available in 45+ states across the U.S.
- Important Paperwork: The company provides necessary paperwork and seller disclosures for a smooth, compliant process.
- Direct Buyer Leads: Buyer inquiries are forwarded directly to you, ensuring you maintain full control over negotiations.
Some drawbacks of using List With Freedom include:
- Additional Fee at Close: List With Freedom charges a compliance fee of 0.25%–0.50% when your property sells. This may increase your overall costs.
- Extra Charges: Even with the Platinum Plus plan, you need to pay extra for features like open houses, contract prep, and offer review.
- Expensive Add-Ons: Add-ons like virtual tours, open houses, and offer reviews increase transaction costs. List With Freedom charges $49 for a yard sign, and you are responsible for installation costs.
- Limited Online Showing Service: List With Freedom does not provide online showing service in all the areas. Additionally, even if the service is included in your listing package, the company doesn’t provide a refund or credit if unavailable in your area.
List With Freedom has a 4.7 out of 5 stars rating from 700+ reviews on Google.
» List With Freedom Reviews: Should you opt to sell with them? Check out our review!
👉 Our Take: We don’t recommend List With Freedom for most home sellers. Their 0.25% – 0.50% compliance fee at closing can significantly increase your expenses. Instead, you must opt for a Flat Fee MLS service that discloses all its fees upfront so you don’t get any surprises later.
4. Homecoin
AFFORDABLE PACKAGE
Listing Fee: $95Homecoin offers a single Flat Fee MLS package:
- Listing Package – $95: You get a 12-month listing term with a free Homecoin sign.
Additional Services:
- Sign Post Rental: $99+ (price varies by area)
- Lockbox Rentals: $125 (price varies by MLS)
- Pro Photography: $182 (price varies by area)
- Seller Agent (varies): You can avail two packages for seller agent. Standard package costs $149/hr and the premium package costs $2,999.
Homecoin offers the following benefits to home sellers:
- Free Disclosures: You get all necessary state and federal seller disclosures.
- Covers 22 States: You can avail Homecoin services in 22 states across America. Some of the major states they cover are Florida, California, Texas, and Arizona.
In our research, we found some limitations of Homecoin, that could make your experience less satisfactory.
- Essentials Are Add-Ons: Homecoin will charge you extra for features like showing management with a lockbox.
- Key Features Are Not Available: You do not get home inspections and appraisals, which could make your home less appealing to agents and buyers.
Homecoin has 4.7 out of 5 stars from 120+ reviews on Yelp.
» Homecoin Reviews: Is the Flat Flat MLS company worth it? Read our blog to find out.
👉 Our Take: Homecoin offers only a single package for listing on the MLS. While the $95 flat fee is definitely attractive, the additional features come with a hefty price tag.
5. I Sold My House
NO HIDDEN FEES
Listing Fee: $299ISoldMyHouse.com offers two Flat Fee MLS packages to suit your needs:
- Get LISTED – $299: This package gives you a listing term of 6 months and allows you to upload 6 to 10 photos of your home.
- Get SOLD – $399: With this package, you get a listing term of 12 months. You can upload up to 25 photos, the maximum allowed by the MLS.
Here are the benefits of choosing ISoldMyHouse.com:
- Maximum Exposure: ISoldMyHouse.com gets your home listing syndicated to major real estate websites like Zillow, Trulia, Redfin, etc. giving it nationwide exposure.
- Local MLS Listing: ISoldMyHouse.com provides a flat fee listing on the local MLS, ensuring your property is seen by local real estate agents and potential buyers.
- FSBO Listing: ISoldMyHouse.com gets your home listed as For Sale By Owner on their website. This makes your property accessible to buyers looking for FSBO properties.
- Buyer Leads Forwarded: ISoldMyHouse.com forwards the buyer leads to you, so you can negotiate directly without involving any agent.
- Free Cancellation: ISoldMyHouse.com allows you to cancel your listing any time before signing the listing agreement.
Here are some red flags to consider before choosing ISoldMyHouse.com:
- Poor Customer Reviews: Some customers have reported poor customer service with ISoldMyHouse.com. One was given confusing instructions, while another was redirected to a different service after already making a payment.
- Limited Marketing Support: ISoldMyHouse.com does not offer services such as professional real estate photography, and yard signs, limiting your marketing options.
- Lack of Agent Support: ISoldMyHouse.com does not provide you agent assistance for selling your home. You need to handle everything from pricing and negotiations to paperwork and closing.
ISoldMyHouse.com has a 4.6 out of 5 rating based on 60+ reviews on Google.
» ISoldMyHouse.com Reviews: Read our in-depth analysis before making your choice.
👉 Our Take: ISoldMyHouse.com is a solid option for sellers who prefer to manage their sales independently. However, we don’t recommend them for those who need agent support, marketing assistance, or reliable customer service.
🚩Beware: Various Naples Flat Fee MLS Companies Have High Hidden Fees
The biggest issue with Naples Flat Fee MLS services is the high hidden fees. For example, some companies offer a $99 MLS listing but charge an undisclosed extra fee of $300+ for add-ons like a yard sign or lockbox. These hidden fees make your home sale more expensive, which ruins your experience with all the nickel and diming!
How Does a Flat Fee Multiple Listing Service in Naples Work?
A Flat Fee MLS listing service allows you to list your home on the MLS for a fixed fee. However, only licensed agents have direct access to the MLS. They partner with agents, all you have to do is choose a plan that suits your needs. And voila! You save thousands.
With thousands of New Yorkers and New Jerseyans moving to Florida, your property will gain exposure to a larger pool of potential buyers. Once your property is listed on the Naples MLS, agents can view it and share it with interested buyers.
How Much Can You Save With a Flat Fee MLS Service in Naples?
In Naples’ affluent areas like Pelican Bay, Indigo Lake Estates, and Collier County, the median home prices can be fairly high. Selling your home through a traditional agent could cost you tens of thousands of dollars in commission fees.
However, with top Florida Flat Fee MLS listing services like Houzeo, you can save up to $24,501 when selling a $825,000 home in the Paradise Coast. You can use these savings to upgrade your property, buy your dream beachfront home, or enjoy Naples’ luxurious lifestyle.
| Service Provider | MLS Listing Fee in Naples | Savings |
| Traditional Agent | 3% Commission – $24,750 | $0 |
| Houzeo | Fixed Fee – $249* | $24,501 |
How to List My Home on MLS in Naples via Houzeo?
Here’s how to list your house on Naples MLS in five steps:
- Create Your Account: Download the Houzeo Mobile App or go to Houzeo.com and click “Start Listing Now.” You’ll then have to provide basic information, like your name, contact details, etc., to set up your account.
- Add Property Details and Photos: Go to the Houzeo dashboard and click “Sell a Property.” Submit details about your home, such as the number of rooms and baths, square footage, etc. Also, upload high quality pictures and highlight what makes your Naples home special!
- Choose Your MLS Plan: Houzeo offers 3 flat fee packages. Once you select a plan, the necessary documents will be automatically assigned to you.
- Set Your Asking Price: Use online tools such as a home worth calculator to check the value of your home and set the asking price accordingly.
- Sign the Listing Agreement: Review and sign the listing agreement and complete the paperwork. If everything is in order, the real estate broker will make your listing live within 48 hours.
Pros and Cons of Listing With Naples Flat Fee MLS Services
Here are some pros and cons of listing your Naples home with Flat Fee MLS services:
✅ Pros
- Great Savings: With a Flat Fee MLS service, you pay a fixed fee, up to $300, typically. With a Naples Flat Rate MLS service, you can save up to $24,501 on an average $825,000 home.
- Max Exposure: Your home listing is shared with major real estate websites in Florida like Zillow, Redfin, and Trulia. This makes your home visible to local and national buyer agents.
- Full Control: You can set your price, negotiate directly with buyers, and control the showing schedule with a Flat Fee Naples real estate broker.
❌ Cons
- Limited Support: When you choose pocket-friendly plans ranging from $75 to $99, you likely end up handling a lot of paperwork, pricing, and negotiation all by yourself.
- Add On Charges: Even some of the best Naples Flat Fee MLS listing services do not offer critical marketing tools like yard signs, open house schedules, and pricing assistance in their basic packages. You will likely pay $500 to $1,000 more in add-ons.
- Hidden Fees: One of the biggest cons of working with Flat Fee Naples listing services is the hidden fee disclosed at the closing table. It’s so late you can’t even back out of the contract now!
- Time Commitment: Flat Fee MLS services offer virtual broker assistance mostly. You will have to dedicate significant time to market, list, and eventually sell your Naples home.
Mistakes to Avoid With a Naples Flat Fee MLS Service 🚫
To ensure a successful home sale in Naples, ensure that you do not:
Overprice Your Property: An unrealistic listing price can drive away serious buyers and increase your home’s days on market. Use a home worth calculator to set an appropriate value for your house.
Forget to Prepare Your Home: Most buyers aren’t interested in shabby homes needing repairs and maintenance. If you’re serious about selling, improve your curb appeal, declutter your home, and make minor fixes to attract offers.
Neglect Marketing Efforts: MLS exposure is great, but it’s not enough in Naples’ competitive market. Use traditional marketing tactics like yard signs to attract drive-by traffic. Learning how to list a home for sale on Facebook Marketplace is another great way to increase your offers.
Ignore Legal and Paperwork Requirements: FSBO paperwork is complex. But that’s not a good enough reason to overlook crucial documents like a Florida seller disclosure. Remember to consult with a real estate attorney to verify your contracts.
Provide Incomplete or Inaccurate Listing Details: Falsifying your listing information is the fastest way to get sued in Naples. Not only do you risk the deal falling through, but the MLS will also penalize you with a hefty fine. Double-check your listing to avoid more expenses.
Dismiss Buyer Inquiries and Offers: Serious buyers have many housing options to choose from in the current Florida real estate market. Respond promptly to all inquiries and offers to avoid losing out on a serious buyer.
Choose the Wrong Flat Fee MLS Service: The wrong flat fee company will drown you in hidden fees, outdated tech, expensive add-ons, and poor customer support. Why throw away more than $500 for nothing when you can get superior service at just $199?
